Our vision

All children in the Philippines enjoy their rights and have a bright future
within caring and protective families and communities.

Our mission

As a leading child rights advocacy organization in the Philippines, UNICEF Manila will:

• Advocate that every child in the Philippines has the optimal conditions necessary for growth, development and security.
• Widen the community of actors engaged in securing the highest level of care for children and fulfillment of children’s rights.
• Exemplify principles of transparency, effectiveness and accountability as managers of resources for all children.